The cinema as a way of raising awareness of children and youngsters that are at risk of using crack

Abstract

Exploring the use of the audiovisual language as a way of promoting the discussion of issues of social relevance, a learning program based on media literacy was created to raise awareness of children and youngsters that are at risk of using crack. The program consists of the presentation of audiovisual products and the development of activities to the discussion and understanding of the audiovisual language and content used. The aim of this paper is to present and discuss the methodology of using the cinema to promote social awareness about the use of crack.