Television: A significant construction of reality

Authors

  • Ercio Sena Doutor em Letras pela PUC Minas Professor do Departamento de Comunicação Social da PUC Minas

Keywords:

TV, persuasion, everyday and social life

Abstract

The article discusses how television production that aims to signification. The reference is the Criança Esperança, a program Globo TV. He is part of the elaborate production with several features that seek contact with the viewer. On the program are used personalities that make the show for years of Brazilian television. This product comes in everyday social life and leads to triumph argumentative strategies that allow the issuer to perform its social intervention project.

Published

2016-06-18