Among senses and desires: Carnival campaigns for HIV prevention (1999-2009)

Authors

  • Wedencley Alves Doutor em Linguística pela Universidade Estadual de Campinas Professor da Pós-graduação em Comunicação da Universidade Federal de Juiz de Fora

Keywords:

discourse, campaing, STDs, health

Abstract

This paper analyzes descriptions of prevention campaigns against Sexually Transmitted Diseases (STDs), disseminated through media by the Ministry of Health in the period preceding and during the Carnival. Based on Discourse Analysis Franco-Brazilian, we map the subject-positions and discursive formations (or matrices of meaning) that determine the interpretation that support the campaigns.

Published

2016-06-21